Background
Geoform is a professional surveying company providing services in mapping, staking, project planning, visualisation, and inspection for both public and private clients. The company required a clear, precise, and accessible digital profile that reflects its technical expertise and accuracy while remaining approachable and client-oriented. The objective was to develop an informative website that communicates credibility, quality, and professionalism.
Approach
The work began with a visual concept study developed in Photoshop, including the creation of custom icons in Illustrator. The approved design was then implemented as a custom WordPress theme and structured using Advanced Custom Fields (ACF) to ensure flexible content management and long-term usability.
Particular emphasis was placed on clear information structure, intuitive navigation, and optimised performance.