WordPress? Joomla? Umbraco? Episerver? Well, you’ve already started at the wrong end. Start with the need, and then professionals can tell you what you actually require in terms of CMS and CRM.
Digital marketing is often about having some kind of solution to manage content and services online – what most people simply call a website – on top of the general challenges.
You can, for example, let Google or Wix handle the technical side of building your site while you focus on adding content. Or you can jump straight into WordPress and spend hours figuring out which theme and plugins to choose.
Yes, there are plenty of options. But from our perspective, you’re starting at the wrong end if you want a website that works – and still have time to focus on creating value in your business.
The very first step is to figure out what you actually want to achieve with your solution.
Do you just want to showcase something cool you’ve made? Great – let Google’s website builder handle it.
Need something a bit more advanced? Take a look at Wix and invest a bit there.
Want to build trust with your clients and present yourself as digitally competent – a place where people feel confident spending their money?
Well, you’ve already got the point: you reach out to professionals who know how to make businesses look credible online.
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